The original natural family living magazine, founded in 1976. Reader-supported
and trusted by thinking people around the world who want positive alternatives
to high cost, high consumption lifestyles for themselves and their families.
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Website Visitor Profile The visitors to the Natural Life website are progressive, well educated and well-informed. They are at the leading edge of the emerging new consumer group that has been dubbed "LOHAS", which refers to those who live "Lifestyles of Health and Sustainability." Their purchasing decisions are values-based and significantly affected by their concern about human and planetary health. They also have a high degree of influence over others, and are, according to research, three times as likely as the general population to influence and teach others about the benefits of green products and services. Natural Life has been working with this type of consumer for over three decades, ensuring that they get the respect and information they need to integrate their values with their brand choices and purchasing decisions. The site is currently receiving approximately 20,000 unique visitors per month.
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